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Tag Archives: google

Online PR Strategies for Tech Start-Ups: Get Google Fresh and PubSubHubBub

In traditional marketing, PR was a big mountain to climb for new companies. How did you get a majestic publication like the New York Times to cover your little company? And for most tech start-ups, the price of a big [...]

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Why is it 100x Easier to Create a Google Business Profile than a Facebook Page?

It’s a simple question. But simplicity isn’t really Facebook’s preferred method. Why have one way to view your news feed when you can have a synchronous, overlapping timeline of top stories, stories, recent stories, images, links, and photos? So our [...]

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5 SEO Tips That Every Serious Tweeter Needs to Know

It’s been official for a while now. Tweets, likes, +1’s, and other social signal tidbits are now helping your website get found in the search results. People, as the new buzz-phrase goes, are the new links. (If you don’t know [...]

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Adwords Express: Google Simpifies Adwords for Local Businesses

Earlier this week Google launched a streamlined version of Adwords  for local businesses. Termed  Adwords Express, this new service is designed to simplify Adwords campaign management by removing keywords from the equation. In their July 25 blog post Google says: [...]

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Google Analytics Benchmark Report

Usually we don’t republish other companies work, but in the case of Google’s first ever Analytics Benchmark Report we didn’t have much choice. The report came to us directly from Google via newsletter and we couldn’t find a static URL, [...]

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Google’s +1 Button and The Rise of Social SEO

On June 1st 2011, Google officially released their +1 Button, a new social sharing feature that includes recommendations from people in your social circle alongside search results and ads. Google has tried to combine social and search before–remember Google Buzz? [...]

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3 Tips for SEO Link Development

SEO link building is one of the most important elements of a successful SEO campaign. When combined with on site SEO initiatives, in-bound links from other relevant sites in your space can vastly improve your PageRank and organic positioning on Gooogle, Yahoo and Bing.com.

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Google Rolls Viewer Controlled Video Ads

Google announced today that they have rolled out a new advertising product called TrueView Video Ads that allowing the viewer to decide what ad they want to see. Currently available to US and Canadian advertisers, on a cost-per-view basis, via their Adwords account.

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Paid Search is Sexy Again

With the Yahoo + Bing partnership and aggressive growth of pay per click on Facebook and other ad networks, Google has been forced to innovate to maintain its #1 spot in the paid search market place. The competition has driven some exciting new features and the future looks sexy once again for paid search advertising.

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Americans Watch 31.2 Billion Online Videos in March ’10

More than 180 million US internet users watched 31.2 billion videos in March 2010, according to previous findings from the comScore Video Metrix service. Slightly more than four of every 10 online videos viewed in the US in March 2010 [...]

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