The One Blog: Digital Marketing Insights

Author Archives: James

Meet _MiCassa_: a Social App to Reinvent the Strata

Meet ______  is a new series on the One Net Marketing blog. We pick start-ups and cool tech companies, talk about their marketing challenges and share their story. Enjoy. In this interview, Matthew Peake shares MiCassa’s bootstrapped mission to change [...]

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35 Storytelling Tips from GetStoried.com’s Reinvention Summit 2

Last week, GetStoried.com hosted their annual Reinvention Summit, an online conference that featured live sessions from 20 of the leading authorities on using storytelling to develop more compelling business communications. One Net Marketing was there to cover the conference and [...]

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Nine Cost-Effective Ways to Accelerate B2B Lead Generation

Here are nine effective ways to generate online leads for B2B tech companies. These strategies take into account the often need of mid-sized companies for lead generation tactics that show an immediate and measurable return. When it comes to accelerating [...]

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Tectoria: Four Awesome, Innovative Victoria Web Companies Right In Our Backyard

Victoria is gaining a reputation as a tech hub. But have you heard of these four innovative Victoria web-based companies? You will soon. Today, the One Net Marketing Team headed down to Tectoria to find the coolest, forward-thinking web-based companies [...]

Why is it 100x Easier to Create a Google Business Profile than a Facebook Page?

It’s a simple question. But simplicity isn’t really Facebook’s preferred method. Why have one way to view your news feed when you can have a synchronous, overlapping timeline of top stories, stories, recent stories, images, links, and photos? So our [...]

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5 SEO Tips That Every Serious Tweeter Needs to Know

It’s been official for a while now. Tweets, likes, +1’s, and other social signal tidbits are now helping your website get found in the search results. People, as the new buzz-phrase goes, are the new links. (If you don’t know [...]

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Power to the People: The Digital Shift from B2C to C2B

Last week, the One Net Marketing Team published a post on Convince and Convert, the awesome social media powerhouse blog by the illustrious Jay Baer. In that post, we talked about the importance of popularity for increasing your website’s rankings. [...]

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Lead Nurturing and Marketing Automation – In Four Easy Steps

Last month, we wrote a post on how to increase conversions with your website’s sign-up forms. This post is about the next step, showing you what to do with prospects and leads after they have signed up for your newsletter [...]

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